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Ocean Minded Philippines
Ocean Minded
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Ocean Minded Concept Store
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Notes
Brand History • Ocean Minded was founded as a sandal brand in 1996 by Gary Ward, and built on the principles of protecting our beaches, the environment, and an overall love of life. • Ocean Minded is a leading designer and manufacturer of high-quality leather and EVA-based sandals primarily targeted at the beach, adventure and action sports markets • Ocean Minded utilizes recycled and sustainable materials in its products, whenever possible. • We are the leading advocate for environmental awareness and responsibility. • Ocean Minded actively leads community beach clean-ups and educates our customers on the importance of leaving the ocean and all waterways in better condition than they were found • The Ocean Minded brand speaks to the aspirations and inspiration the consumer has for living the ocean/beach lifestyle, which will allow it to mature into a complete lifestyle brand in the future. • Over the past decade, the team at Ocean Minded has successfully developed a vibrant business and cultivated a strong following among young consumers. • Products are targeted to those who seek high-quality fashion sandals with an emphasis on style and comfort. • The Ocean Minded™ brand was acquired by Crocs, Inc. in 2007. Today, Ocean Minded operates as a wholly owned subsidiary of Crocs, Inc. Brand Attributes • Environmentally Conscious • Quality, Fit, Comfort • Natural and Sustainable Materials • LIVE the Ocean/Beach Lifestyle • PROTECT Our Environment • RESPECT The Ocean Ocean Minded Sandals Feature Various Combinations of the Following Materials/Processes: • Anatomical Arch Support • Recycled OM Foam • Recycled Croslite™ • Recycled Plastic Bottles • Recycled Car Tires • Hemp • Organic Cotton • Metal-free Leather and/or Suede • Water Based Glue • Recycled Outsoles • Handmade stitches • OM Foam Midsole RECYCLED CROSLITE Ocean Minded utilizes post-production scrap from Crocs™ branded footwear. In its recycled form Croslite provides incredibly comfortable cushioning and support for a variety of Ocean Minded sandals and shoes. RECYCLED CAR TIRES Over 200 million car tires end up in landfills every year in the United States alone. Ocean Minded reuses car tires, otherwise destined for landfills, as durable, sturdy outsoles in many of our shoes and sandals. HEMP Hemp requires little use of pesticides and herbicides in cultivation. Hemp fibers are used to produce strong, durable fabrics and cording, which Ocean Minded utilizes for shoe uppers, sandals straps, footbeds, and laces. ORGANIC COTTON Conventional cotton requires the use of more herbicides and pesticides than any other commercial crop. Organic cotton eliminates the use of these chemicals to significantly reduce negative environmental impact. Ocean Minded uses only organic cotton in production of our t-shirts and as linings in all of our shoes. METAL-FREE LEATHER Chromium sulfate is used in standard leather processing to tan hides. Without proper handling and disposal chromium sulfate can make its way into lakes, streams, and ground water, ultimately polluting precious water supplies. It is poisonous to humans and other forms of life. Ocean Minded uses leathers tanned only with natural vegetable tannins to reduce water pollution. WATER-BASED GLUE Traditional shoe and sandal production uses solvent-based glues which can release volatile organic compounds into the atmosphere resulting in air and water pollution. Ocean Minded uses only water-based glues to reduce pollution. JUTE Jute is an extremely strong natural fiber that requires little use of pesticides and fertilizers in cultivation. Ocean Minded uses jute in outsoles in combination with gum rubber. RECYCLED PLASTIC BOTTLES Polyethylene terephthalate, PET, is the resin used in the production of common plastic bottles. It can be easily recycled into a variety of products. Ocean Minded uses recycled PET for toe posts in numerous sandal styles. VEGAN CHOICE Absolutely no animal products are used in Ocean Minded “vegan choice” styles. 35% RECYCLED EVA Ethylene Vinyl Acetate (EVA) is a polymer used in the production of numerous padded products. It can be recycled easily, which Ocean Minded then uses for footbeds and midsoles in a variety of our sandals and shoes.
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Sep 17, 2009
About our Brand
Brand History • Ocean Minded was founded as a sandal brand in 1996 by Gary Ward, and built on the principles of protecting our beaches, the environment, and an overall love of life. • Ocean Minded is a leading designer and...
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oceanmindedphil
wrote on Sep 9, '09
Ocean Minded Philippines is now at your service! Bringing quality slippers straight to your doorstep.
You may email OceanMindedPhilippines@gmail.com, or call or text 09164077927, 09209610155 for your orders.
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